But the real issue is we don't want to invest in beating Nvidia on quality. Otherwise we wouldn't be doing stock buybacks and instead use the money on poaching engineers.
The mindset is that we maintain a comfortable second place by creating a shittier but cheaper product. That is how AMD has operated since 1959 as a second source to Fairchild Semiconductor and Intel. It's going to remain the strategy of the company indefinitely with Nvidia. Attempting to become better would cost too much.
> Sounds like the AMD board needs to get their heads out of their asses and shake up leadership.
Knocking out Lisa Su would be stupid, since she has the loyalty of the whole company and is generally competent.
What they should do is bump TC by 60-70% and simultaneously lay off 50% of the engineers. Or phase in the same over a longer period of time. The company is full of people that do nothing because we've paid under market for so long. That's fine when competing against Intel, it's not acceptable when competing against Microsoft, Amazon, OpenAI, Google, and Nvidia.
Lisa Su is the only CEO in the S&P500 who can get away with mass layoffs and still have the loyalty of the rest of the employees.