I think the argument is that if Apple made a calculator that looked like the Braun one it would be stealing. But since it's not the same type of device, it's a tribute. I'm not sure if this is a valid legal argument, but I understand it.
Let's not confuse arguments that benefit Apple with blind support of Apple. Intentionally making a phone that copies the iPhone is clearly wrong, IMO. This clock issue is quite a bit murkier.