I think it's a worthwhile message to tell folks that we, collectively, should be mindful about the resources we consume and the waste we produce. For such razor-thin (lol) gains in QoL, I think it's worth reminding people to consider whether it is worth the huge increase in waste. Knives are metal and wood/plastic... awfully efficient tools for the work they get done.
EDIT: And to balance the negativity, I _love_ the Seattle Ultrasonics logo.