>This is exactly google's strategy with android, except that it doesn't involve users buying content. Google makes money when you use the internet. They win whether you use an iPad or a Nexus or a Kindle, Apple only wins if you buy an iPad.

Well, it's not the same at all.

For one, Google wins a minuscule amount of money if you use the internet. Amazon probably makes more off selling 1 (ONE) Kindle book than Google makes from you using their search engine all year around on their tablet.

Second, noone buys those other tablets (apart from iPad/Kindle). The numbers are 1/10 the iPad numbers and less.

Third, Google doesn't even win when people use Kindle Fire, despite it being Android. IIRC, Amazon switched the search engine to Bing.

>Google makes money when you use the internet. They win whether you use an iPad or a Nexus or a Kindle, Apple only wins if you buy an iPad.

And how does that work for Google vs Apple revenue/profits so far?