I can't tell you why publishers make the decisions they do, but there's no trick here, if that's what you're asking. DRM free audio books are widely available and have been widely available for a long time now.
The real question is, why does Audible insist on putting DRM on their Audiobooks when the publishers clearly don't care? I don't know the answer to that either, but the upshot is that everyone should stop buying from Audible!