For whatever reason, those houses get snapped up quick. I've lived in the midwest my whole life, and those cornfield subdivisions are hugely popular. I have a house near a small city, and I've had numerous friends and family ask me why I would live where I am rather than in one of the "much better subs".
I don't think people quite wrap their head around the fact that the US population love their cars and their huge subdivisions. A massive percentage of the US have no desire for walkable cities.
It is a bizarre alien thought to me, too, but it has become very clear to me.