This site does pitch to developers. Rightly or wrongly the hype or what I think more accurately is the fear cycle is in LLM's/AI w.r.t SWE's. Given loss aversion in most people fear cycles are way more effective than hype ones in attracting long term interest and engagement.

I think many here, if people are being honest with themselves, are wondering what does this mean for their career, their ability to provide/live, and what this means for their future especially if they aren't financially secure yet. For tech workers the risk/fear that they are not secure in long term employment is a lot higher than it was 2 years ago; even if they can't predict how all of this will play out. For founders/VC's/businesses/capital owners/etc conversely the hype is there that they will be able to do what they wanted to do with less costs.

More than crypto, NFT, or whatever other hype cycle is - I would argue LLM's in the long term could be the first technology where the the tech worker demand may decline as a result despite the amount of software growing. The focus on AI labs in coding as their "killer app" does not help probably. While we've had "hype" cycles in tech its rarer to see fear cycles.

Like a deer looking at incoming headlights (i.e. I think AI is more of a fear cycle than hype cycle for many people) people are looking for any information related to the threat, taking away focus from everything else.

TL;DR While people are fearful/excited (depending on who) of the changes coming, and seeing the rate of change remains at current pace, IMO the craze won't stop.