That quote doesn't talk about the peak at all though so why am I said to make such claims? The quote should have the same exact meaning even if you substitute in 2001 or 2003 when reading 2002 - if it doesn't then you're inserting claims not from the quote on my behalf and then asking me to explain these claims I never made.

The quoted section was in response to the claim movie watches are down on the basis ticket sales are down compared to the past:

> And this is highly relevant for things like this. People often argue that if movies were so bad then people would stop watching them, unaware that people actually have stopped watching them!

Hence the next line after the quote "Box office ticket sales say people go to the theatre less often, not that people watch movies less often."