Fundamentally, and ironically, Google likes to offload complexity on to everyone else in their ecosystems, and they got so used to people being willing to jump through hoops to do this for search ads/SEO they are very confused when faced with a more competitive environment.
One reason Google can't make games is they can't conceive of a simple enough platform on which to design and develop one. It would be a far too adventurous constantly moving target of wildly different specifications, and they would insist you support all possible permutations of everything from the start. There are reasons people like targeting games consoles, as it lets you focus on the important bits first.
And Apple :)
The two mobile duopolists don't understand gaming.
A. The same reason Amazon had/has such a hard time.
B. Google lacking the same persistence of Amazon (Consider all the products that are killed)
C. Google's hiring process. (They organizationlly do not know how to hire specialists)
Yah, like the Stadia, Google's streaming gaming console thing. They even had a first party game development division for it. So exactly what OP was wondering about.