For me, YouTube Premium (for family) is so worth it because:
- It removes ads for my kids, which are going to watch YouTube no matter what I do
- It includes YouTube Music, so I don't need a separate Spotify subscription
- It sends money to creators based on what I proportionally spend time watching, rather than based on how valuable of an audience I'm deemed to be when an ad slot is auctioned
- It is a signal that I'm willing to pay for content, and I want platforms and creators to continue offering that option