For a hardware project I looked briefly at the MFi terms and they just don't make any sense. This is why any good lightning cable was always more expensive (at least before you get some from China with contraband auth chips)
Lightning is a major cash crab from Apple and revealed their actual playbook. Microsoft passed as a very bad players in the 90's but Apple is even worse. The only people not accepting that are deranged fans.
Some USB-C cables aren't data compliant. They just send power. There's all kinds of foibles with USB-C that have taken years to work on and this just isn't clear to tech folks, let alone non-tech consumers.
The Lightning port has never done this to me, the device just charges and that's it. It transfers files and that's it.
What I'm saying is that Apple didn't have to take a cut from every item sold by 3rd parties who wanted to use their specs. They could even have sold the spec at a fair price but instead they went on a full rent-seeking strategy.
This is why, when there is chatter about Qualcomm/Apple feud on licensing, I laugh my ass off because this is exactly the same behavior they impose on their partners. Can dish it out but can't take it. My complaint is mostly about the hypocrisy of Apple's behavior.
But the real motivator was making as much money as possible, the fact that their specifications had some desirable qualities is nice but not very relevant (since you don't get a choice if you wanted to make an iThing accessory anyway). Their previous port (30-pin) had the same problem and it was rather terrible. I had the first iPod with FW400 and they could have very well gone with mini-USB when they switched to their 30-pin to make it compatible with most PC who mostly had USB 2 and rarely FireWire. I used mini-USB for plenty of things from external hard-drive to digital cameras passing by digital mini-disc players and it was a fine port.
Yet they chose to make their completely proprietary 30-pin port, to rent-seek as much as possible on the accessory market. When they switched to Lightning, the goal was exactly the same, trying to pretend it's because it was better is disingenuous and very ignorant of Apple's history and behavior.
Plenty of corporations do things like that but the difference is that with Apple there is an army of zealots eating the bullcrap and justifying their behavior in a fanatical way.
Except all the profits from selling all those cables, connectors, and converters.
The 3rd party manufacturers didn't make profit because of Apple but because of their customers choosing their products.
The way you try to reverse the situation and try to pretend Apple is entitled to a percentage of revenue from other companies making things to work with their products is pure insanity.
Do you think the brand of your car should get a cut of every compatible thing you buy to use with it? Should they get a cut on brake pad, tires, cables to their entertainment system, carpet of the right size for the particular car, etc. The list can be almost infinite.
Do you realize how absurd what you are trying to defend is?
Tech stack has the customers. You pay for access to customers.
Other options available to Apple instead of Lightning:
* stick with the iPod connector for longer
* switch to micro-USB
* never invent the iPod connector in favor of staying with Firewire or going to mini-USB and then switch to micro-USB or something else later anyway
None of these are better. I'm EXTREMELY glad they didn't switch to micro-USB. I had no shortage of mini-USB and then micro-USB devices and the micro-USB ports/cables are pretty much the worst I've ever dealt with.
If not for the lightning connector, we wouldn't have usb-c as we know it today.
Its also a stretch to claim apple doesn't like usb-c given how hard they've been pushing it on their laptops. In 2016, they started shipping laptops that only had usb-c ports - which worked around the chicken-and-egg problem we would have had otherwise. Dongle-gate was a real thing that annoyed a lot of people. But my desk is covered in usb-c peripherals - and that might not have happened if not for apple's "brave" choice.
All in all, Lightning was a net benefit that overstayed its welcome by a few years. Even once USB-C was introduced a few years later, it took a few more years than that to become as pervasive as it did.
As noted in other comments, Apple was part of the USB working group, contributed to USB-C, and introduced USB-C/Thunderbolt-only laptops in 2016. There was backlash against this so they have since backtracked and reintroduced MagSafe and HDMI ports. Personally I would have preferred more USB-C/Thunderbolt ports.