undefined | Better HN

0 pointsmattgreenrocks1y ago0 comments

Ah, psychology.

Pretty sure that worked on me. I waited for the iPhone SE 4 (now called the 16E), then when I saw the feature set for the price, just went for the vanilla 16. This was while I was knowing exactly how the 16E was acting as a price anchor to move me to the next tier.

0 comments

james_marks1y ago

For a long time, Apple’s line up included an under powered option that’s too cheap to run well, an over-powered over-priced option with features most people don’t need, and a Goldilocks version.

Yes, the expensive version anchors the price higher, but it always felt like a gift, in that they had picked the middle version that balanced performance and price already.

j / k navigate · click thread line to collapse

0 pointsmattgreenrocks1y ago0 comments

Ah, psychology.

0 comments

james_marks1y ago

Yes, the expensive version anchors the price higher, but it always felt like a gift, in that they had picked the middle version that balanced performance and price already.

j / k navigate · click thread line to collapse