Here are some tips;
1. When you cross your eyes, gradually let them return to uncrossed. Try to do it as slow as possible. Along the way, try to line up any structures that you see in the image that are repeated from left/right half.
2. Once you are able to hold a cross-eyed gaze long enough with lined up left/right half, slowly move your eyes between different features near the middle. Your eyes will naturally want to start to focus and match up pieces.
3. Don't be too far or too close to the image; they are usually easily viewed from comfortable distances. If the image is too big, make it smaller. It's usually easier smaller.
4. Initially, when you cross your eyes, or look through the image, it will likely be blurry. This is because your brain naturally associates accomodation and convergence with also changing focus. You'll learn to decouple those things and you will more quickly be able to go from focusing on the 2D image to crossing it without changing focus much.
There's a whole bunch on this site: https://www.magiceye.com/stwkdisp.htm