That's exactly what they're doing and I don't think that's a secret.
> This kind of announcement seems extremely self defeating and unlikely to please anyone and piss off just about anyone that cares about this in any way shape or form, on either side.
It's not about making users or bloggers happy. They don't care whether those people are "pissed" because they're just going to keep coming to stare at ads anyway. It was about keeping regulators disempowered by proactively tossing an agitated public some crumbs, but they don't need to worry about that for a while now. They're obviously just trying to keep their staffing strategies open and unshackled so that they can pursue whatever business objectives they see coming up in the next few years, and aren't at a disadvantage against competitors like Musk/X who resisted these kinds of things all along.