Same for OpenAI. Anytime I talk to young people who are not programmers, they know about ChatGPT and not much else. Never heard of Llama nor what an LLM is.
You could have said the same about Netscape in 1997. Noone knew what IE was (and if they did, thought it was inferior) and no one certainly knew what Chrome was (didn't exist). Yet, the browser market eventually didn't matter, got commoditized and what mattered were the applications built on top of it.