Since university I have never not been offered the first job I've applied for. For 10 years now I could ring any of the firms working in the niche I've been in and more or less set my rate. I still could, but I'm trying to get out of that niche into the wider world. I've put hundreds of tailored applications in and basically had nothing (literally a few interviews with Canonical, which is a complete car crash of a process and an HR screening call for a role on half my previous income where she said they were struggling with the number of applications, that I didn't hear back from).
It's an absolute bloodbath out there. I regret I don't have any answers, but good luck with your search.