Consumers are drawn into your service by convenience. They'd much rather get their answer via a quick AI chat than swifitng through pages of your data. Yeah, data is valuable, but if consumers have no easy way to get what they want from it, it becomes useless.
Many things are valuable from a monetary point of view, but largely worthless (or of negative worth) otherwise. And many other things are worthless from a monetary view, but of great value otherwise.
