Ask HN: Which analytics platform do you use?

If you're looking for something simple, GoatCounter is a good option. I've used it for several years now and have been happy.

https://www.goatcounter.com/

I made and use my own.[0]

It's most similar to posthog or matomo, but focused on self-hosting, so pricing is a lot easier to predict.

How much traffic do you have?

[0]: https://www.uxwizz.com

Update: for now I've decided on Umami, it works pretty well for what I need

https://umami.is/

Consider Microsoft Clarity—it's free, offers session recordings, heatmaps, and detailed insights. It's easy to integrate with Vercel, and unlike usage-based platforms, has no hidden costs. A good alternative if you want more than basic analytics.