Founders focus on the strategic goal. Managers focus on tactical goals. Rules and processes are put in place to efficiently achieve these tactical goals. The problem is, in certain situations, these local process are at odds with the broader goal. Only the Founder has the authority to break the bureaucratic rules.
My favorite example is from the film Zulu when the British quartermaster adamantly dispenses ammo per the rule book and a long queue of desperate soldiers form up. Nevermind the British were out numbered 10 or 20 to 1 and should be firing their rifles as quickly as possible and using up all their ammo as quickly as possible.