I'm not sure I agree, particularly given that there's some incentive for us to get our relatives using these messenger protocols and clients. The Web made it work because everyone came together and gathered consensus (well, modulo some details) that enforcing HTTPS is, ultimately, a good idea given the context.
So far, I'm not seeing that same consensus from the XSF and client vendors. If the capital investment can be made to encourage that same culture, the comparison can perhaps be a little closer.