I've got Adidas, Groupon and AliExpress. Yes, I could dismiss them, each needed separate two-click interaction with the interface.
So... looks like some new user experience for Firefox users?
Looks like I chose the right year to keep using Chromium, I guess. Though I am pretty certain the Firefox forks will start to crop up without any ads in them.
Article dated July 16, 2024
In the latest Firefox (and it has been this way forever)
Settings > Home > New tabs > Blank Page.
I must say that I'm using FF for years now, and only saw such ads today for the first time ever. I wonder why.
Anyway, this skewed my perception and I've submitted this as "Firefox to show ads on the new page tab". But now I see that this is more like "more ads", and this article and linked PR announcement is about adding new deals made by Mozilla for this specific ads distribution channel, but said channel itself, to my surprise, is not new.
I will fix the title accordingly.
Thanks for the settings tip.
No, Mozilla is trying to find a way to use personal information about you to target and track advertising while not being too upsetting to users.
Just keeping ads in a privacy-preserving way is easy. It's the targeting and performance-measuring they want, and that's a very hard nut to crack.
