If it's so easy, why aren't you doing it? Presumably it requires some amount of investment to break into, but with such a high upside it's still massively +EV.
By luck and status. Right place right time. They have some experience, and they just so happen to know X, Y, Z (probably because their dad knew X-1, Y-1, Z-1 and so on) so they get in. Maybe they went to harvard or something.
