I don't really agree on the hard line of "information should be free", but the first step to that ordeal isn't to remove incentives from creators. If creators didn't have to fear for being left in the dirt by corporations after having a breakthrough, we wouldn't need copyright to begin with.

You can think that researchers shouldn't expect attribution either. I'd disagree, but in any case, removing that would significantly change the implicit social contract of academic research. Journal publishers and tech companies shouldn't be able to do that unilaterally.