This may just mean that early adopters are now signaliing that they are getting bored with software/tech and the rest of the market may soon follow that opinion.
In the past we adopted new startups such as JustinTV, YouTube, and Instagram because they gave us something we didn't have front and center. Live streaming, video, and stylized photos. Now every social network offers all kinds of media and in different engagement foemats, and the algorithms keep us entertained enough. There's not a whole lot of reasons to adopt something new, unless it's even more addictive.
Maybe the reign of the incumbent social networks will last much, much longer than we initially expected.
Personally, I prefer 720p. It's easy to play on any device, the file sizes are much smaller, and the quality is fine. I don't need 4K for most content and save it for exceptional visuals like Godfrey Reggio's Trilogy or Yojimbo — one of the most visually stunning movies I've ever seen in high resolution. My preference also reduces hosting costs for platforms, at least from my account.
Social media constantly pushes high-res, addictive content, but alternatives like Fediverse exist. After adjusting to these communities, I deleted my X account and rarely use Facebook. On Fediverse, server operators encourage efficient file sizes (and types,) unlike Instagram or TikTok.
The network effect drives people to the few social networks, but I'm not convinced people actually want what they're being given. Repeating for emphasis: I'm not convinced this is what people want!
That's what Peertube is for. The original video comes from a specific web site. If the viewer count goes up, the people watching it also stream it out. So a hugely popular video won't overload the source server.
This is not like Bittorrent. It's not distributed file storage, just distributed streaming. It's only a load on the viewer's system when they are watching the video. Now that there are large numbers of users with symmetrical network connections, this is a practical way to distribute video.
I put technical videos on Peertube because there are no commercial interruptions.[1] I recommend it for content which doesn't need "discovery" service - that is, users arrive from some other source than the hosting site.
This sounds way too much - prohibitive, in fact, when cheap all-you-can-eat dubiously-legal IPTV services exist.
On the one hand, AWS quote something similar as an estimate ($12,000 for 10 hours for 10,000 viewers at 1080p) [0]. All but a rounding error of this is paid to AWS CloudFront for per-GB distribution costs and this assumes 99% of bits can be served by the CDN.
On the other hand, Amazon note that this is typically an overestimate because it's unlikely all your viewers will get the 1080p, and they can degrade service to some (QVBR) and pass you on the savings. Additionally, Twitch video content (disproportionately, video games) seems like it should be more compressible than most video. And most importantly, Twitch don't pay the retail price.
Still, it's going to come in an order of magnitude above what I thought Youtube/Twitch etc needed to pay their bills.
[0] https://docs.aws.amazon.com/solutions/latest/live-streaming-...
There's a reason that's the prime demographic. At some point you see the recycled shit dressed up as something new, and realize your "new" was also repackaged poop.