Oh, but it does, and that's also a problem. Key Western media, for instance the NYT, are seriously compromised due to being poster children for what's called 'MICE' (Money, Ideology, Compromise, Ego): if the NYT, like all newspapers, is going broke in the age of the Internet, it's got all of that as vulnerabilities, especially Ego as it sees itself as the bulwark of truth, yet it can't pay its bills.
Enter Russian oligarchs, just like they bought up London, and then control the oligarchs by force when you can't simply direct them by shared ideology, and you've got pretty much the most powerful propaganda outlet you could possibly have, until you exploit it so heavily that you burn its former reputation to the ground. Which you do, because you yourself care nothing for its well-being: it's a tool for your political aims in fighting NATO and furthering your empire.
Sure, it applies to western media as a whole, from the bottom to the top.
If WWIII had stayed entirely in the infosphere, and Russia had not invaded Ukraine and tried to make good on their preparations, nobody would ever have known WWIII had been waged in the infosphere. That's how well it had been going. It ran aground when physical countries had to be annexed.
