That's a little premature, let's try not to be so suckered by marketing.
They really hammered in the fact that every bit is going to be either fully local or publicly auditable to be private.
There's no way Google can follow, they need the data for their ad modeling. Even if they anonymise it, they still want it.
All the stuff that works on your private data is Apple models that are either on-device or in Apple's private cloud (and they are making that private cloud auditable).
The OpenAI stuff is firewalled off into a separate "ask ChatGPT to write me this thing" kind of feature.
They announced it in the same keynote where they announced the partnership with OpenAI (and stated that sharing your data with OpenAI would be opt-in, not opt-out).
Apples big thing is privacy, i doubt they'd randomly lie about that
That is a huge stretch and a signal as to how good Apple is with their marketing.
If they are still letting apps like GasBuddy to sell your location to insurance companies then they are no where near "100% privacy".
The default Apple apps (maps, messaging, safari) are solid from a privacy perspective, and I don't think you can say the same about the default apps on competitors phones.
The difference between that and this is extremely clear is it not?
Apple has done its privacy work here; now it's up to the end user to make the final choice.
That's tangibly different.
Example that should be super trivial: try to setup a sync of photos taken on your Iphone to a laptop (Mac or Windows or Linux) without going through Apple's cloud or any other cloud?
With an Android phone and Windows laptop (for example) you simply install the Syncthing app on both and you're done.
My point is not "Apple is worse", instead I'm just trying to point out that Apple definitely seems eager to have their users push a lot of what they do through their cloud. I don't see why their AI will be any different, even if their marketing now claims that it will be "offline" or whatever.
"Sync my files without using Apple's cloud" is not a user requirement. Delivering features using their cloud is a very reasonable way for Apple to provide services.
Now, "Sync my files without compromising my privacy" is a user requirement. And Apple iCloud offers a feature called 'advanced data protection" [1] that end to end encrypts your files, while still supporting photo sharing and syncing. So no, you can't opt out of using their cloud as the intermediary, but you can protect your content from being decrypted by anyone, including Apple, ooff your devices.
It has the downside that it limits your account recovery options if you lose the device where your keys are and screw up on keeping a recovery key, so it isn't turned on by default, but it's there for you to use if you prefer. For many users, the protections of Apple's standard data protection are going to be enough though.
[1] https://support.apple.com/en-us/102651#:~:text=Advanced%20Da....
The first hit on Google makes it look trivial with iPhone too?
https://support.apple.com/guide/devices-windows/sync-photos-...
> With an Android phone and Windows laptop (for example) you simply install the Syncthing app on both and you're done.
And with iPhone you just install the "Apple Devices" app: https://apps.microsoft.com/detail/9np83lwlpz9k
Install jottacloud and enable the photos backup feature.
I also sync my photos onto my NAS via sftp, using the Photosync app.