It's improved as people download it, the root comment by petercooper though found it at position 5. It's also not just a 4 letter word search it was the full app name which is where I was saying it was particularly bad. That's 17 letters not counting spaces and an exact match, that should be a really strong signal even with a brand new app that the person is looking for that app.

> commonly used in internet slang to refer to a good film.

I've never heard Kino used that way personally.

If I search for an app called Kino, I expect to find an app called Kino if there is one. Not scammy ads or other apps.

It also literally means "Cinema" in [at least] two other languages.