And yes some websites truly are simple and can be managed with a few Markdown pages and a static site generator (even that can be a barrier to non-technical folk), but any kind of advertising or small business website - even if it's a single page - needs the ability to be updated or managed by a non-technical person and those parts are unknown/invisible at first.
Wordpress, for all it's problems, is one possible solution that can help those people have the website they imagine or want without the sticker shock that comes with the eventual realization that their website (as a whole) is not "simple".