I'm reminded of people talking about the original iPhone demo and saying 'yeah, but this is all done before ...'. Sure, but this is the first time it's in a package that's convenient.
How so? It's obvious convenient to for it to all be there on ChatGPT, but I'm more commenting on the "this is so Earth shattering" comments that are prevalent on platforms like Twitter (usually grifters,) when in reality while it will change the world, much of these tools sets already existed. So, the effect won't be as dramatic. OpenAI has already seen user numbers slip, I think them making this free is essentially an admission of that. In terms of the industry, it would be far more "Earth shattering" if OpenAI became the defacto assistant on iOS, which looks increasingly likely.
This is earth shattering because _it's all in the same place_. You don't need to fuck around with four different models to get it working for 15 minutes once on a Saturday at 3am.
It just works.
Just how like the iPhone had nothing new in it, all the tech had been demoed years ago.