Pizza Party beat this by a few years, I believe.

https://entertainment.slashdot.org/story/04/05/07/138238/piz...

https://www.youtube.com/watch?v=J691aLfkWP0

That makes me miss the days when "but in 3D!" was a novel business model...

https://duckduckgo.com/?q=everquest+gameplay&t=fpas&iar=imag...

Hard to be formulaic when there's not a formula.

"Why not real pizza ingame?"

Nice. I was wondering if this had been done somewhere before.

"Sony plans to integrate the pizza function more tightly into the game", which every game should do, of course :)

> Demonstrating a deep understanding of what its computer-gaming audience, Sony has built the ability to order pizza into its latest online multiplayer game.

NBC's command of language might not be good, but it turns out it is consistent.