The funniest part is that this outcome was obvious even in the 1990s. Evangelists were begging businesses to start using FOSS with slogans like "free as in beer and free as in speech" and hailing every corporate adoption as a victory. Meanwhile, business were belching contentedly and asking for another free beer while pointedly not giving a rat's ass about giving back or software freedom.
I'm absolutely amazed that it took reality this long to catch up with FOSS.