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0 pointsitopaloglu831y ago0 comments

This is an interesting point. Could you elaborate please?

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Google creates and implements its own privacy solution in its browser. Once released, other advertisers are behind and no longer have access to their tracking -> Google dominates the market because it delivers better ROI for advertisers because it knows how to track on Chrome because it built the privacy solution.

fumar1y ago

> while giving its own ad teams inside details & time to adapt to the new paradigm

I've worked in ad tech my entire career and many years competing against Google ad solutions. To my knowledge, Google strictly separates Chrome privacy efforts from Google Ads, and these work streams are part of the Consumer Markets Authority oversight. https://www.gov.uk/cma-cases/investigation-into-googles-priv...

I highlight these nuances for readers who are not closely tracking ads and privacy efforts. It is easy to make claims like "giving its own ads teams inside details" without proof, but in ad tech we know Chrome is working with multiple testing companies. Some of us happen to work in ads, but we also believe in greater consumer privacy and are eager for an improved ads paradigm.

whimsicalism1y ago

i think it's worth noting that the 'CMA oversight' is the result of an investigation being initiated against Google for these exact anti-competitive practices and that Google has been forced to change their process by the CMA as a result of that investigation.

I don't think you work for Google or are a sock, but it is clear from your comment history that you are extremely supportive of Google and a considerable proportion of your comments on HN writ large are just defending Google across multiple different threads/issues.

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itopaloglu83OP1y ago

Although I understand the sentiment of the Google’s ability to create better ad products in this area, I’m very consumer focused on the topic of privacy, and I want further restrictions and even incredible fines on ad companies that are focused on eliminating personal privacy rights.

That being said, I personally think that the Chrome team might be choosing solutions that better suits other Google products instead of ease of implementation and security/privacy in mind.

ehhthing1y ago

The Topics API doesn't seem to have any abuse opportunity since it's entirely enforced by the browser itself. There's nothing the JavaScript API can do that could give Google an advantage here given as far as I know there's only a single function that can be called in the first place.

I think more research would need to be conducted to see whether this change is actually anti-competitive or not.

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whimsicalism1y ago

fumar1y ago

> while giving its own ad teams inside details & time to adapt to the new paradigm

whimsicalism1y ago

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itopaloglu83OP1y ago

That being said, I personally think that the Chrome team might be choosing solutions that better suits other Google products instead of ease of implementation and security/privacy in mind.

ehhthing1y ago

I think more research would need to be conducted to see whether this change is actually anti-competitive or not.

j / k navigate · click thread line to collapse