Starlink really is a game-changer for people who don't have other good Internet options. And there are a lot of them even if they don't live on a montaintop in Wyoming someplace. Can everyone in rural locations afford broadband at all? No. But Starlink is actually pretty competitive with equivalent broadband offerings.
I am a long way from being a Musk fanboy but Starlink is genuinely extremely useful for a lot of people.