It's perhaps not as shocking if one reflects upon the negative experiences individuals have with each.
I have personally experienced multiple negative experiences in my personal and professional lives directly related to labor unions, but Jeff Bezos has had nearly zero identifiable impact on my life. Possible exception: a Jeff Bezos donation is paying for a nearby shelter for homeless families.
I'm not necessarily opposed to collective bargaining, but I can give you a litany of crap I've had to deal with over the years because of unions, itemized with i's dotted and t's crossed, and I simply cannot do the same for the supposedly awful wealth inequality I live with every day.