the one that gets me (not furniture, but consumer good) is Yeti.
they seem to be slightly better made, but for SO MUCH more money. They have huge stores devoted to their products. Are people really spending money, and that much, on coolers?
We have a couple of Yeti coolers. They work really well, but they're heavy and have significantly less space inside than you'd expect by looking at them. Most importantly though, they look cool and have nice shiny and colorful exteriors.
