Do you mean my product or gnicholas's? If you mean our product the early adopters that we imagine are young locals who are searching what is to be attended in their area & tourists who are visiting and want to find what to do in the area.

More detailed:

Concerts: - 20-40 age - concerts as interest - > 2-3 concerts per year - male & female - big cities - music lovers - following famous musicians - Spotify/iTunes account - who are missing interesting concerts - who like local outgoings - earn good money - vote for music charts - single - artists - Tech Enthusiasts - students

Parties: - 18-30 age - night life lovers - single - big cities - male & female - music lovers - social media users - students - Tinder users - Friday and Saturday are out - networking - extroverts/ social - travel/tourists

Sport: - male - 18-45 - read sport articles - read sport websites - watch sport on TV - part of sport communities (social network, fan clubs) - in relationship/married - cities - who are former or current athlete - Livescore, etc. users - Betting lovers - ESPN/NFL/NBA Pass - DAZN app user - tourist - students

Theater: - 30-65 - high education - top earners - part of cultural groups - politics/actual news - society activists (NGOs, Foundations, etc.) - in relationship/married - male & female - high social status - artists

Tech Enthusiasts: - people who like to test new stuff