I thought its better to stick with tech, you know I know a little bit of PHP , Mysql, JQuery so started writing this in PHP CodeIgniter . Although I was able to get better than ROR application in next 12 hours and it was easy to understand and I was able to followup quite easily. But I am writing lots of stuff is which available for free better designed solution in ROR in PHP from ground zero.
In long term I think it would make more sense to use ROR, not only from building the product. But if the current product fail I would be able to produce more app faster.
What you think, do you have any piece of advice for me.