Or buy them. OpenAI market cap is many times NYT.
If we see court judgements start to go copyright owners way, we will also see a scramble from AI companies to buy the few publishers with enough data to be worth buying, and to create works for hire to replace the rest.
In the long run a copyright ruling like that will be a boon for OpenAI and all other players with deep enough pockets to do so, and massively harm everyone else who will suddenly find it far harder to build models legally.