Was during the Harper government era, like another commenter said, there was basically constant on-going scandals at the time. Big populist decisions like breaking up Make A Wish Canada Ltd (or at least putting some pressure on them) was a distraction from a lot of shady government dealings happening at the time. I think most people assumed we'd see a more bespoke wish market arise, but sadly the downgrading of MAW Canada, then it's eventual restructuring lead to a buy out by Rogers Communications Ltd, who very quickly laid off the Joy and Magic department. They're pretty much just a holding company for the IP now. Things just aren't like they used to be here.