> On the opposite end, I've never used Twitter before Musk's takeover. Now it's my #1 used social app. Incredibly funny, interesting and relevant tweets are on my timeline.
This is consumption-side growth, not production-side. A similar thing happened with Facebook when it went all-in on algorithmic feeds: engagement went up, but actual organic content production went down.
Ultimately, whether or not you find that distinction interesting depends on how you use the Internet. But much of the demographic that found Twitter fun and useful before 2022 isn't interested in a reskinned Facebook or Instagram, which is what the current site is.