You and I must have absolutely zero overlap in our Amazon purchases.
Since they're making cars for international markets they have to meet safety standards for the entire world, which are stricter than those for any one country and so harder to meet. You can't compare them to the shitty airpod ripoffs you get for $60.
Heavy regulations are what produce the reputable finance and healthcare industries we enjoy today.
They'd have the scale to manufacture for individual markets, like any large auto manufacturer. Already I've seen videos/articles of people buying various (typically non-EV) cheap Asian vehicles that are not road-worthy in the US, but allowed for use on large parcels of land.
https://www.euroncap.com/en/press-media/press-releases/nio-s...