There are absolutely brilliant plays in poker at its highest levels when a player finds an interesting line with a particular hand. I agree that most poker "highlights" are not of this variety, but instead highlight the gambley nature of the game, but that is not the whole story. To me, studying and understanding the dynamics of good poker strategy has the exact same beauty and elegance which you use to describe football / chess / Formula 1.
I'd fully agree that the way poker markets itself in many contexts definitely leans into the degenerate nature of it and does itself no favors. However, there is a very complex beautiful game of skill behind all of it.