Cruise is aiming for a robotaxi market, not for consumer vehicles. In their business plan, they own and operate fleets. In that kind of model, it’s possible that they can get away with 4% human control. Another way to put that is that they would have one operator on duty for every 25 cars.

No-one credible is talking about selling self-driving cars to consumers for a long time. Taxi services make much more economic sense and are all-around more comfortable from a liability perspective as well.

Cruise is a subscription model.