If this is such an innovative and important feature, there is no reasonable way to explain why it took the company so long to release it.

Here’s the announce copy from their email on the update:

“Today we're releasing an innovative new safety feature called "Haptic Buzz". Haptic Buzz is an audible and tacti e alert that riders hear and feel when nearing the operational limits of the board. Haptic Buzz provides riders with additional feedback that is immediate and intuitive so they can ride with more confidence than ever.”