In the context of a butcher and a vegan we are not either of them, we would be someone who sell salt. Salt as an ingredient is used by vegans, vegetarians, and meat eaters.
Salt is useful, and it is a complimentary item that makes the food taste better. But it is not a main feature of any dish. Salt plays an important and somewhat universally required item in any dish, but this is not the main feature of the dish you eat.
We are a data company. This IP metadata we sell is important to run a service that is connected to the internet. We are focused on serving cybersecurity as we are focused on other industries which includes adtech and sales intelligence.
IP metadata is used in threat intelligence, building firewalls, and attack surface management. On the other hand, when you are running a business at scale, you need to invest into understanding your target demographics. That is where largely adtech companies use our data. They need data and context to understand who their users are.
IP metadata helps to prevent cyberattacks to happen at a very early stage through firewall blocking. IP metadata, used through threat intelligence, can further strengthen firewalls to prevent future attacks. And IP metadata, can also be used in website personalization, adtech and sales intelligence etc.
We believe that every internet connected services for profit and non-profit alike, should have access to some security resilience, that is why we offer so many good quality free data.