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0 pointsjsnell2y ago0 comments

This is the first I've heard of such a law. Do you have a reference? Which country?

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seanhunter2y ago· 2 in thread

Search for "death of third party cookies" and you will find a huge amount of material about it. It's basically a trend that everyone in marketing expects. Here's a tiny sample but I've tried to draw on a wide swath of different sources.

[1] https://www.mckinsey.com/capabilities/growth-marketing-and-s...

[2] https://www.forbes.com/sites/theyec/2022/09/12/the-slow-deat...

[3] https://blog.hubspot.com/marketing/third-party-cookie-phase-...

[4] https://www.marketingweek.com/death-third-party-cookies-goog...

[5] https://www.techtarget.com/whatis/feature/The-death-of-third...

jsnellOP2y ago

As far I can tell, none of those links are talking about "lawmakers banning 3rd party cookies". They're mostly about Google wanting to remove 3p cookies from Chrome. A couple of them reference laws, but it's just talking about general privacy law trends by giving examples of laws that are already passed like GDPR and did not in fact lead to a ban of 3p cookies.

Since none of your links provided any evidence for this, I'm going to guess that the waste swathe of material doesn't actually exist.

seanhunter2y ago

I didn't say anything about lawmakers. I said 3rd party cookies are expectetd to be banned (by google and other browser makers only other browser makers have already done that).

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josefx2y ago

Going by GDPR any tracking that isn't necessary for your service to work has to be optional and the site operator has to list and explain every bit of data he tracks.

Moving that tracking directly into the browser seems like a cheap attempt at trying to bypass the GDPR.

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