The text does point out that the branch is somewhat predictable even for a random array. In that case, the odds of having seen the array-maximum increase as you scan through the array. For example, on a random array I would predict the first iteration to take the branch 1/2 of the time, but the last iteration to take the branch only 1/N of the time.

The CPU's branch predictor won't be able to perform that kind of algorithmic analysis, but patterns like the above also work reasonably well for simpler heuristics like 'predict the same outcome as the last time the branch was taken'.