Can you imagine
yourself paying someone to smear others on a forum? What if you really believed in your own cause? What if it cost you a trivial proportion of your buckets of money, and if you had legions of lawyers able to write terrifying NDAs? What if you had a history of being unscrupulous in countless other contexts?
What if all it took to "solve the problem" were a few choice words said to the right person?
This kind of smearing is almost certainly happening all over the place because there is tons of motive, tons of opportunity, and many people with a habit of being unscrupulous.