Mean and standard deviation up front would mean that you set your null as a normal distribution with a mean of 0 and a standard deviation of 2%, for example. This is different from saying that you’ll just say it’s normal, and take the mean and standard deviation from the sample.
I mean, I could be wrong on this. You could do that if you want. I just think of Bayes factors as a competition and it needs to be “fair”. So it doesn’t make sense to let the null update as data comes in but not the alternative.