Yeah, Apple was toast after they did that. Their share price in 2014 when they did that was $24, and immediately afterwards it rose to $33 over the next 12 months. And since then, it's just been one long slow decline to almost $200 a share, as their global mobile market share has gone from the 24% it enjoyed in 2014 to the measly 29% it enjoys today.
Online outrage does not translate to action.